Optimized solution for retail site analysis and network strategic planning

A complete solution for those investigating new and existing locations for retail stores and shopping centres. It allows key decision makers to analyse and understand the market opportunity of any proposed site and to understand the performance of current retail outlets. Users are able perform location analysis and network planning to evaluate existing and new retail site locations. With the integration of population and marketing data, success can be achieved by identifying opportunities and developing the best network plans.

Ensemble for Retail Network Planning

Localis retail network tablet

Ensemble for Retail Network Planning uses sophisticated geospatial analysis and specialized retail demand datasets. By combining real-world customer transaction and sales data, demographics, psychographics, and competitive intelligence users can create the best integrated retail network plan for growth potential and maximum profits.

Use for:
  • Site selection planning

  • Network optimization and scenario modelling

  • Store sales predictions (now and in the future)

  • Drive-time and distance profiling

  • Franchise area evaluation and overlap analysis

  • Territory planning and optimization

  • Market size and demand estimation by product / location

  • Sales and market share analysis

  • Customer segmentation and profiling

Solution for Improved and Sustainable Competitiveness

Special features include:
  • Manage retail site technical, legal and economic data

  • Manage retail site documents (e.g. lease contracts, building permits, technical docs)

  • Retail site asset data entry

  • Asset reports generation

  • Advanced business intelligence (BI) analysis of retail site records

  • Uses Ensemble for Field Data Management mobile field data acquisition and management application

  • Display own and competitor retail network locations on the map

  • Display of multiple map data layers
  • Full map navigation with bookmarks

  • Choice of which map layers and base maps to display

  • Complete map data for Central Europe

I’m interested

I need to know more about increasing retail site growth and profitability.

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